gametechmods
Off-Topic => Off-Topic Discussion => Topic started by: Philippa on March 08, 2014, 06:09:01 AM
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I need to do a thing for a school project and it involves a survey.
Which of the following options would encourage you to buy a Tunnock's (Biscuit company) product?
- Buy One Get One Free
- A Good Advert
- Vouchers/Coupons
- Competition
- Free Gift
Just answer the question, I need as many answers as possible.
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Buy One Get One Free for sure. I don't care much about adverts; I simply decide whether a product is good with my own eyes. Vouchers/Coupons are OK, but they miss the purpose of selling the biscuits. Competition is a waste of time and a waste of resources, and a free gift distracts from the biscuits.
If you want biscuits, giving out more biscuits is a great way to bring in more biscuit lovers. Appeal to your crowd correctly.
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The free gift is compelling but it depends on the gift. So I vote same as TRiaS.
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Wouldn't need to convince me to buy Tunnock's products because they are amazing.
However, a BOGOF offer would sweeten the deal, it's what I look for in other products.
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I'd go for Free Gift.
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I'm going with the bandwagon for once.
BOGOF.
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competition cuz im not a dumbass who knows nothing about basic economics
Assuming the biscuits are being sold in a laissiez-faire free market capitalist economy, in a first world, probably western country, you have to be blind to not say competition. Competition is ways the best thing for consumers because if Tunnocks had a monopoly on biscuit packaging and distribution, then they can do whatever the hell they want. sh** they can jack up the price to 15 dollars a box if they wanted to. And if they had a monopoly on the biz they could pay the farmers that sell them the wheat to make the biscuits as little as they want because that farmer has no where else to turn because no o e else is buying cultivated wheat that will be made into biscuits. Because of this, tunnocks wpuld comepletely maximize their profits and wouldnt need to sell a decent product because of the demand, and they being the only supplier.
But if they have competiton, the market keeps itself in check, prices would naturally decrease as more competition increases. Now the farmer can pick and choose who he wants to sell his cultivated wheat to and can ask for as much as these distribution companies are willing to pay. And because of this lunnocks would be more than willing to make a product thats not just good, but better then what say keebler or nabisco has to offer in biscuits, this now gives consumers more options, and not jst one homogenous product they're forced to buy if they want biscuits. This will also create brand loyalty among consumers, motivating companies to make compelling ad campaighns to sell their product, to which might create more loyal consumers.
This is why if done right capitalism is beautiful and communism sucks dick.
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Probably free gift. New studies suggest that carbohydrates are highly addictive, so give them the first hit for free and they're yours for life.
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I'd say coupons, but that's just me.
If you are looking at feasibility based on the cost of the gift to the company and how many customers would be gained, the coupon sounds like the better way. The company wouldn't be losing as much in the effort if they went for coupons, because people would likely use the coupons because it would save them money on the product.
If you're just basing it on which would gain more customers and not figuring in costs, then probably the gift.
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Is Tunnocks an American company? If it is thats why I've never heard of it
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Is Tunnocks an American company? If it is thats why I've never heard of it
Scottish.
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Unless I haven't looked at the packaging enough,I have not found in my entire life a Tunnocks product, sorry
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Unless I haven't looked at the packaging enough,I have not found in my entire life a Tunnocks product, sorry
I think you're completely missing the point.
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Probably coupons.
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BOGOF, not that I'd buy those tea cakes. Ew.
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Unless I haven't looked at the packaging enough,I have not found in my entire life a Tunnocks product, sorry
I think you're completely missing the point.
I am, need to look at the questions more xD I'd say BOGOF
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I would start with a good ad first.
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BOGOF, not that I'd buy those tea cakes. Ew.
What are you on about, Tunnocks tea cakes are amazing.